LinkedIn was a small social media network founded in Mountain View, California in 2002 by Allen Blue, Eric Ly, Jean-Luc Vaillant, Lee Hower, Konstantin Guericke, Stephen Beitzel, David Eves, Ian McNish, Yan Pujante and Chris Saccheri. Their goal was to create a large network of employers, companies and job seekers.
LinkedIn provides a great opportunity for new job seekers and students. LinkedIn enables companies to submit their credentials, showcase their prestige, and differentiate themselves from other companies in the community… which is why LinkedIn is so different from other social media.
But the new LinkedIn update is even simpler and more convenient, with the integration of social media like Facebook, Instagram, Twitter and search engines like Google Bing. LinkedIn is also different from other job portals such as CareerBuilder, Indeed, Glassdoor, Monster, Naukri and TimesJobs. B2C (Business 2 Customer) marketing is also possible through LinkedIn. LinkedIn attracts business people and the general public alike as there are two types of marketing possibilities .
Facebook and Instagram, as well as many other active Social media sites, have seen their LinkedIn profiles being registered as idle and inactive. The LinkedIn profile, which should be kept very important in connection with a career, is being handled by many. The fact is that the LinkedIn profile, which many people create as a mere offering when they start a new job, is never opened again.
It explains the exact benefits of LinkedIn and how to use it effectively.
For those interviewed during this Covid era, LinkedIn profiles proved more important to companies and authorities than just a normal CV. LinkedIn does not allow everyone to write down what they like about in the curriculum vitae. This means that anyone visiting our profile should be able to accept that what is said in the profile is true. This is the same transparency that companies use on LinkedIn profiles rather than just making their sales attractive.
Regular use of LinkedIn gives you better job prospects, the idea of starting a new business or taking an existing business to greater heights, but most LinkedIn users now use other social media like Facebook and Instagram cheaply. LinkedIn is a social media that need to be managed professionally, and if a company or its CEO sees the profiles of those who use LinkedIn as mentioned earlier, they may lose a good job opportunity or new business type.
Bring more business connections, existing work experience, CV or bio-data, etc. Use LinkedIn, as a professional networking site, for job search and more.
Let’s just say that in the past, we used to go there in search of work, but now it’s changing. LinkedIn is changing that. This is because the corona period accelerated the conditions for this. Many leading companies are now approaching LinkedIn for this, which means that if you are qualified for the company that is looking for all of our LinkedIn profiles, you can definitely grab a job.
Getting a good job after graduation is the goal of any student to make a good career in any field, but in these changing times the old-fashioned job search may not always be as effective. Then you do not have to worry about finding a job.
Until recently, job-related advertisements were placed in newspapers, notices and other publications.
But its relevance is not today, now is the age of internet where every company is accepting job applications not only through their websites and their emails, but also through the social networking sites like Facebook and various other job portals.
The LinkedIn profile can be created as easily as other social profiles, creating a LinkedIn profile for students in grades 10 or 12 and making connections with people working in areas of interest. Children and non-students who want to continue their studies, newcomers to employment and those who are currently working in the field can all become members here. But here you have to add your own original professional data, ie your education, work, work experience, job skills, referral projects, certificates of recognition you have received, etc. on the LinkedIn profile as well . Make your account more active .
Can I still get a job creating a LinkedIn profile? That is the question everyone is asking, but we can be sure that this will give us the opportunity to get a job. But we just need to act accordingly and create the conditions for it. That means we should follow the LinkedIn profile of the companies and CEOs, we want to work with, and then it’s best to have a connection to the LinkedIn profiles of the professions in our own field.
The main advantage of having a LinkedIn profile is that we can seize opportunities to connect more closely with professionals working in different fields and those working in their own fields. That is, professions such as IT professionals, entrepreneurs, educators, scientists, researchers, etc. working in different fields can become a LinkedIn customer, communicate with such LinkedIn customers, learn about their areas of work and then work with them or raise new business opportunities. Today, almost every organization in the world has LinkedIn pages. We do not need to build a separate biodata for this.
On the LinkedIn social network your profile will look like a CV or cover letter to the professionals and companies who visit your LinkedIn. It should have your photo and banner updated and include the current job and company,
mentioning the companies you worked for before, the year you worked there, and the duties you performed there.
Now, if you have completed your education, degree, etc., you should mention it and mention the certificates, the year of graduation from the school, college, university, etc. where you studied. Next, request the languages you speak and their quality.
In addition, if you have taken any other courses or further training, include it, upload its certificates, and include details of any project or research you have done during your school or college period, there is a special section on the profile for that.
One of the key functions of the LinkedIn network is to provide an opportunity to meet and connect with professionals from around the world. Once you have created a LinkedIn account and configured your profile on it, Contacts will usually recommend you. They may be people you know, work for your company, or study with.
Now you can search profiles and pages using the search option above on LinkedIn, and you can add people you work with, friends, and people you think are useful, so that if you’re looking for a job, you can do so with your network connection.
There are many groups available today on LinkedIn. Different types of groups have been created, from employees in a company to students in a career or university or people talking about a particular subject. Not only to participate in discussions and news related to affiliated groups, but also to interact with other people. It is also possible to know in a timely manner what is happening in that subject or activity.
You can search for groups using the search bar at the top. Likewise, by visiting the profiles of people on your network you can see which groups they belong to. If they are like-minded people, you can create a new group and add them too. And there are two types of groups that can be created on LinkedIn, privately and privately.
The job search option is one of the best utilities of the professional social network, and through the job option given above on LinkedIn you can find job offers of pages in the fields of interest you are interested in. This includes job offers from abroad or from home. Also you can get suitable job offers as notification after giving in the fields of interest that you are interested in.
5) Next, let us see what is LinkedIn Learning
You can select LinkedIn Learning by clicking on the nine square icon on the right hand side of the LinkedIn website. This allows you to study and save courses online, often for free, but you may have to pay a fee to get training in courses from various institutions so that your professional career can be better.
What To Look For When Optimizing Your LinkedIn Profile
1) Active Email ID – You must have an email ID to create a LinkedIn profile. That mail ID must be used for professional purposes only (if you are a job seeker, you should definitely check your mail daily)
2) Profile Pick and Cover Pick – When choosing a LinkedIn profile photo, if you have a clear and professional look, never use photos that are not clear of objects or faces.
Next, when choosing a cover pick, you can use images related to your profession, images given by the company logo and designation on canvas with light color, or the achievements or awards you have received …
3) Headline – If you use keywords related to who you are and what your field of work is in the headline provided just below your LinkedIn profile name, searchers will be able to reach you easily. Digital Marketing, Sales, Branding, Research, Developer etc …
4) Education – It would be appropriate to give the names of your education, schools, colleges and universities where you studied.
5) LinkedIn connection – Now you can make LinkedIn connections slowly. You can find people from your area through your LinkedIn search, and you can invite your classmates from the school, college, and institution you work for to your LinkedIn profile, just like Facebook does. Also, it would be beneficial to make connections with people from other countries and the people in the institutions where they work …
6) LinkedIn Group – There are many groups on LinkedIn that are beneficial to a LinkedIn customer, and today there are many groups, both professional and non-professional, who can join groups of interest.
7) LinkedIn Article – If you have the ability to write articles and blogs, then of course you can give it time once a week. LinkedIn is the best place to share your knowledge and thoughts, so that those who have doubts about the ideas and knowledge you provide can comment and respond immediately.
8) Recommendations and Endorsement – Recommendation is writing on your LinkedIn profile praising the excellence of your job or education.
LinkedIn Endors is a way for you to let others know which subject you are most proficient in.
Recommendations and endorsements can be obtained from your colleagues, teachers or acquaintances.
Recommendations are considered more than endorsements. Getting more recommendations is your LinkedIn profile.
This will help increase Linkedin’s credibility.
9) LinkedIn Education – LinkedIn is also a training course with video classes on many subjects and its training and certification are all available today.
10) LinkedIn Encouragement – LinkedIn requires an effort to commend and encourage others, which is something you should definitely do so that you can use it as a way for others to recognize your generosity and your ability.
11) LinkedIn Show the Work – People and companies can come looking for you through good posts and articles, while those who are studying can include their projects and related certificates on LinkedIn, and those who are working can share their achievements in their work.
12) LinkedIn Description – When providing educational qualifications and work experience on LinkedIn, you can briefly describe the tasks you performed there and the areas involved for it.
13) LinkedIn Name Audio – Use the facility to pronounce the name of the name you have entered in the LinkedIn profile so that those who search your profile from abroad can easily understand the pronunciation of the name.
14) LinkedIn Live Video – This feature is only available to select users, allowing them to launch a company or discuss new products through the LinkedIn page.
15) LinkedIn Company Page – If you have an organization or company it is a good idea to start a company page just like a personal profile. LinkedIn company pages are as important as a website for an organization or company, and your page can also be found in search engine results if you provide accurate information on LinkedIn company pages.
16) LinkedIn Premium – It has more features than your current LinkedIn profile and you can definitely use LinkedIn Premium to further your career. It also lets you know the exact LinkedIn Analytics, who visited your profile, the LinkedIn Learning Platform and Job Insights. However, beginners and beginners do not need this.
By Jervice CJ